My Story
I am a consultant and copywriter specializing in communication, design, and the creative industries. My work focuses on using communication as a tool to tell compelling stories, share valuable insights, and highlight the potential of brands and projects.
On Design
I view design as the art of everyday life—a concept I remember encountering in a book, though the source escapes me. Design supports our daily actions, serving as an interface that guides us through life’s ups and downs. It consistently inspires us in shaping our spaces, imbuing them with a sense of belonging and warmth.
At Work
My professional journey weaves together communication and design, creating a cohesive thread that connects these fields. Every seemingly unrelated step has deepened my understanding of production sectors, geopolitical dynamics, and organizational cultures. I have gained experience across various environments—from design studios and communication agencies to small and medium enterprises, multinational corporations, startups, and the media, where I work as a freelance journalist. Additionally, I have a wealth of experience with international organizations, particularly the United Nations, where I have long collaborated on consultancy projects related to industrial development, creative industries, and sustainable energy.
Past, Present and Future
In a world that evolves at lightning speed, the development of skills must be firmly rooted in a solid foundation of education and experience. I am deeply appreciative of the knowledge I gained through my studies and the diverse methods of learning that have shaped my journey. Writing, my primary tool for exploration, enables me to carry forward the mission of conveying and enhancing value. By leveraging analysis as a strategic tool, I craft every image and action with precision, consistency, and purpose.